SEO built for Google. AI answers.
and your actual buyers.
SEO isn't dying — it's evolving. Ranking on Google still matters, but your page now also needs to be structured for ChatGPT, Perplexity, and Google's AI Overviews to quote. Clarvity handles the full stack — keyword research, on-page, technical, off-page, local, and the new frontier of AI search optimisation — so you show up wherever your buyers are actually looking.
Keyword Research
Intent-mapped keywords your actual buyers search — not vanity terms with high volume and zero conversion.
On-Page SEO
Titles, headings, schema markup, and internal linking tuned page by page — with content that answers the query behind it.
Off-Page SEO
Authority signals, digital PR, guest posts, and brand mentions that tell Google you are the expert in your space.
Technical SEO
Crawlability, indexation, Core Web Vitals, schema, and structured data — the invisible foundation everything else stands on.
Local SEO
Google Business Profile, citations, city-page architecture, and reviews that win "near me" and city-name searches.
Outreach & Link Building
White-hat backlinks earned through genuine outreach and digital PR — never PBNs, spam blasts, or bought links that get you penalised.
SEO Audits
A clear diagnosis of what's holding your rankings back — technical debt, content gaps, backlink issues — plus a prioritised fix plan.
Reporting & Analysis
Monthly rank, traffic, and conversion reports that connect SEO effort back to revenue — not vanity dashboards.
GPT Search Optimization
Get cited by ChatGPT, Perplexity, and Google's AI Overviews — the new SERP most agencies are still ignoring.
What is SEO?
SEO (Search Engine Optimisation) is the practice of improving a website's visibility in organic search engine results — the unpaid listings on Google, Bing, and increasingly AI-powered search tools. It combines three traditional disciplines: on-page SEO (content, structure, keywords), technical SEO (site speed, crawlability, schema), and off-page SEO (backlinks, brand mentions, authority).
In 2026, SEO has expanded beyond the traditional Google SERP. When your buyers type a question into ChatGPT, Perplexity, or Google's AI Overviews, those tools stitch together an answer from a handful of sources they consider authoritative. If your page isn't in that shortlist, you're invisible in the fastest-growing corner of search — regardless of your Google rank. This is why AEO (Answer Engine Optimisation) and AIO (AI Optimisation) now sit alongside classical SEO in every serious content programme.
At Clarvity, we treat SEO as a compounding asset, not a monthly expense. Every audit, keyword, page fix, backlink, and structured-data addition builds a foundation that keeps returning traffic — often for years — long after the invoice is paid. It's the highest-ROI channel most Indian businesses are still under-investing in.
How Clarvity runs an SEO engagement.
Every engagement follows the same four-stage arc — audit, strategy, execution, and reporting — but the mix of on-page, technical, off-page, local, and AI-search work is custom to your industry, competition, and goals. No cookie-cutter monthly retainers, no black-box "SEO magic".
Audit & baseline
Where you rank today, what's holding you back, what your competitors are ranking for that you aren't.
Strategy & keywords
Which queries to chase, which to ignore, priority order, and realistic ranking timelines mapped to your business goals.
Execute across the stack
On-page fixes, technical work, content, backlinks, local, and AI optimisation — coordinated, not in silos.
Report & iterate
Monthly rank, traffic, and conversion reports — plus the "why" behind every movement, not just the numbers.
SEO, answered plainly.
What is SEO?
SEO (Search Engine Optimisation) is the practice of improving a website's visibility in organic — unpaid — search engine results, most commonly on Google. It combines three disciplines: on-page SEO (content, structure, keywords), technical SEO (site speed, crawlability, schema markup), and off-page SEO (backlinks, brand mentions, authority signals). In 2026, SEO has expanded to include AEO (Answer Engine Optimisation) and AIO (AI Optimisation), which help your pages get cited by ChatGPT, Perplexity, and Google's AI Overviews.
How much do SEO services cost in India?
SEO services in India typically range from ₹15,000 to ₹3,00,000+ per month depending on scope, competition, and city coverage. Small business SEO usually starts at ₹15,000-₹40,000/month for local queries. Mid-market brands targeting competitive national keywords generally spend ₹40,000-₹1,00,000/month. One-time SEO audits range from ₹15,000 to ₹50,000. At Clarvity, every engagement is scoped to keyword competition and business goals, not a preset package.
How long does SEO take to show results?
Measurable SEO results typically appear in 3-6 months and compound significantly over 12+ months. Low-competition, long-tail keywords can rank within 30-90 days. High-competition head terms take 6-12 months of consistent content, technical work, and link-building. Local SEO for city-specific queries often moves faster — 4-8 weeks — because the ranking pool is smaller. Any agency guaranteeing quicker results is either misleading you or using tactics that will get you penalised.
What is the difference between SEO and paid ads (PPC)?
SEO drives organic — unpaid — traffic from search engines, building compounding visibility over months and years. PPC (pay-per-click ads on Google, Meta, etc.) drives immediate paid traffic that stops the moment you stop spending. SEO is a long-term asset that keeps working; PPC is a fast tap you can turn on and off. Most Clarvity clients run both — PPC for quick wins while SEO builds the foundation.
Do you optimise for ChatGPT, Perplexity, and Google AI Overviews?
Yes. GPT Search Optimisation — also called AEO (Answer Engine Optimisation) and AIO (AI Optimisation) — is a core Clarvity discipline. Every piece is structured with clear question-answer formatting, semantic HTML, direct definitions, FAQ schema markup, and factual density that makes content quotable by ChatGPT, Perplexity, Claude, and Google's AI Overviews. Ranking on Google alone is no longer enough.
Do you guarantee first-page Google rankings?
No — and any agency that does is either lying or using black-hat tactics that get sites penalised. Google's ranking algorithm has 200+ signals and changes constantly. What Clarvity does guarantee is a documented process, transparent monthly reporting, and measurable movement on target keywords within the agreed timeline. If a specific keyword is unrealistic given competition, we will tell you before the contract, not after six months of billing.
Ready to rank where your buyers are actually searching?
Book a 30-minute SEO strategy call. We'll audit your current visibility across Google and AI search, flag the two or three highest-leverage keywords you're missing, and tell you honestly whether Clarvity is the right fit — no pitch deck, no hard sell.
Book an SEO audit