Web Design Services

Web design that converts.
not just impresses.

A pretty website that doesn't convert is just an expensive design portfolio. Clarvity designs websites where every visual decision — layout, colour, typography, imagery, spacing, motion — is made in service of a business outcome. And we ship on whichever platform actually fits your needs — WordPress with Elementor or Bricks, Shopify or WooCommerce for e-commerce, Webflow for design-heavy marketing sites, or fully custom builds on Next.js, React, or Astro.

What's inside

Every stage. every platform.

Clarvity runs the full design workflow — research, wireframes, visual design, prototype, and platform-native implementation — across WordPress, other CMS, and custom development. One team, from Figma to launch, so nothing gets lost in a designer-to-developer handoff.

UX Research & Wireframing

Buyer journey mapping, competitor review, low-fi wireframes in Figma — before a single pixel of visual design is drawn.

Visual Design & Prototypes

High-fidelity mockups in Figma, interactive prototypes for feedback, mobile-first at every step — approved before build begins.

WordPress Design & Build

Elementor, Bricks, or custom themes — designs implemented properly, not just dropped into a template with the wrong padding.

Shopify, Webflow & More

Shopify for D2C, Webflow for design-heavy marketing sites, Squarespace or Wix for micro-businesses — platform-native, not templated.

Custom Development

Next.js, React, Astro, Vue — for SaaS products, marketplaces, and marketing sites that need bespoke design and interactions.

Design System & Components

Colour tokens, typography scale, spacing rules, reusable components — so every new page stays on-brand without redesigning from scratch.

The basics

What is web design?

Web design is the practice of creating the visual layout, interface, and user experience of a website — combining aesthetics (typography, colour, imagery, spacing, motion) with functionality (navigation, forms, calls-to-action, mobile responsiveness) to create sites that both look professional and convert visitors into customers. Modern web design typically starts with wireframes in Figma, moves to high-fidelity mockups, and ends with implementation on a chosen platform.

The mistake most Indian businesses make is separating "design" and "development" into two disconnected phases — hire a designer, get Figma files, hand them to a developer, watch the design lose 30% of its intent in the translation. Or worse: skip design entirely, buy a template, spend three months trying to force the brand into a shape it wasn't built for. Neither ends well. A design that never survives its build isn't design; it's a wishlist.

Clarvity handles design and build under one team, on whichever platform actually fits the project. WordPress for most business sites and content-heavy publishers. Shopify for D2C brands prioritising speed to launch. Webflow for design-heavy marketing sites and agencies. Fully custom builds on Next.js or React for SaaS products, marketplaces, and applications with unique logic. The right platform is the one that fits your business model, team, and growth trajectory — not the one that happens to be trendy this quarter.

Our approach

How Clarvity runs a web design project.

Every project follows the same four-stage arc — discover, design, build, launch — but the platform, feature set, and integration depth are custom to your business, brand, and buyer journey. Weekly progress reviews during design, staging access throughout build, no big-bang launches without a full UAT sign-off.

01

Discover & wireframe

Business goals, buyer journey, competitor review, sitemap, wireframes on Figma — approved before visual design starts.

02

Design & prototype

Full visual design, interactive prototype for stakeholder review, design system documented — no surprises at build time.

03

Build & implement

Design shipped on your chosen platform — WordPress, Shopify, Webflow, or custom — with staging access throughout.

04

Launch & iterate

UAT sign-off, live launch, analytics setup — post-launch iteration based on real user behaviour, not guesses.

Platforms we design and build on

The right tool for the actual job.

There is no universally "best" web platform — there's only the one that fits your business, team, and growth. Clarvity's platform recommendations are based on fit, not commission.

WordPress

Elementor, Bricks & Custom Themes

Best for most business sites, publishers, and content-heavy properties. Full ownership, huge ecosystem, easy to edit.

Shopify

D2C & E-commerce Speed

Best for D2C brands prioritising launch speed, hosted infrastructure, and out-of-the-box payment and shipping integrations.

WooCommerce

Flexible E-commerce on WordPress

Best when e-commerce needs deep customisation, complex product logic, or integration with an existing WordPress site.

Webflow

Design-Heavy Marketing Sites

Best for agencies, portfolios, and marketing sites where pixel-perfect design and animation matter more than a huge plugin ecosystem.

Next.js / React

Custom Applications & SaaS

Best for SaaS products, marketplaces, and complex applications with unique logic, custom UI components, and heavy interactivity.

Astro / Static

Blazing-Fast Content Sites

Best for content-heavy sites, blogs, and documentation where speed, SEO, and low hosting costs are priorities over dynamic functionality.

What you get

Every project includes.

One team. Figma to launch. You own everything.

Full design files, source code, admin access, credentials — all handed over. No dependency on Clarvity to make changes later.

  • UX research and user journey mapping
  • Wireframes for all major page templates (Figma)
  • High-fidelity visual mockups (mobile, tablet, desktop)
  • Interactive prototype for stakeholder review
  • Design system: colour palette, typography, spacing tokens
  • Reusable component library documented in Figma
  • Design implementation on your chosen platform
  • Mobile-first responsive design (73% of India buys on mobile)
  • Cross-browser and cross-device testing before launch
  • WCAG 2.1 AA accessibility basics built in
  • Performance-conscious design (asset sizes, loading strategy)
  • Full source, credentials, and documentation on handover
Common questions

Web design, answered plainly.

What is web design?

Web design is the practice of creating the visual layout, interface, and user experience of a website — combining aesthetics (typography, colour, imagery, spacing, motion) with functionality (navigation, forms, calls-to-action, mobile responsiveness) to create sites that both look professional and convert visitors into customers. Modern web design typically starts with wireframes in Figma, moves to high-fidelity mockups, and ends with implementation on a chosen platform — WordPress with Elementor or Bricks, Shopify, Webflow, or fully custom development on Next.js, React, or Astro.

How much does web design cost in India?

Web design costs in India range widely by scope and platform. Basic small business sites on WordPress with Elementor typically cost ₹40,000-₹1,50,000. Mid-market design with custom WordPress or Webflow builds runs ₹1,50,000-₹5,00,000. E-commerce design on Shopify or WooCommerce is ₹2,00,000-₹8,00,000. Custom application UI design on Next.js or React starts at ₹3,00,000 and goes up to ₹15,00,000+ for complex products. Design-only work (Figma files with developer handoff) is typically ₹50,000-₹3,00,000 depending on page count. Design plus build combos are usually 30-40% more than design-only quotes.

Do you use WordPress, Shopify, or custom development?

All of them. Clarvity builds on whichever platform actually fits the project — WordPress with Elementor, Bricks, or custom themes for most business sites; Shopify for e-commerce brands that value speed to launch; WooCommerce for e-commerce needing deep customisation; Webflow for design-heavy marketing sites and agencies; Squarespace or Wix for micro-businesses on tight budgets; and fully custom builds on Next.js, React, Astro, or Vue for SaaS products, marketplaces, and applications with unique logic. Platform recommendation is based on your goals, catalogue, team, and growth trajectory — not on which tool we prefer using this quarter.

What is the difference between web design and web development?

Web design is the visual and UX work — wireframes, mockups, prototypes, design systems, typography, colour, layout, and user experience decisions typically produced in Figma. Web development is the code implementation — turning those designs into working websites using WordPress theme code, custom PHP, React/Next.js applications, database and server logic, and third-party integrations. At Clarvity, most engagements combine both under one team, so there's no handoff friction between designer and developer. But we also do design-only work (Figma files delivered to your own dev team) and development-only work (implementing designs from another agency).

How long does a web design project take?

Timelines depend on scope, platform, and how ready your content is. A small business marketing site (5-10 pages) typically takes 4-6 weeks end-to-end. Mid-market sites (10-20 pages with custom features) take 6-12 weeks. E-commerce builds run 8-16 weeks depending on catalogue and integrations. Custom applications on Next.js or React take 3-9 months depending on complexity. Timelines get accelerated significantly when your content, brand assets, and product data are ready before design starts — that's usually where 30-40% of project time gets lost waiting on approvals or missing content.

Will my new design work on mobile and be accessible?

Yes, both by default. Every Clarvity design is built mobile-first (73% of Indian web traffic is on mobile), with responsive layouts tested on real devices across common screen sizes and browsers. Accessibility is designed to WCAG 2.1 AA basics — proper heading hierarchy, sufficient colour contrast, alt text on images, keyboard navigability, focus states on interactive elements, and screen-reader-friendly semantics. Full accessibility audits and enterprise-grade WCAG 2.2 AAA compliance are available as separate specialised engagements for organisations with compliance requirements.

Ready to design a website that actually earns its space in your buyer's browser?

Book a 30-minute design discovery call. We'll review your current site, benchmark against your two closest competitors, recommend the right platform for your scale, and tell you honestly whether Clarvity is the right fit — no pitch deck, no hard sell.

Book a design discovery call